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24Apr

Permata Dunia Returns with Powerful Talk on Personal Branding



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On 23 April 2025, the Centre for Alumni, in collaboration with the Faculty of Business (FOB),, Multimedia University (MMU), hosted a virtual inspiring edition of the Permata Dunia Returns series featuring Ms. Dehviaalini Siva Kumar — proud alumna (Class of 2021) and Founder & CEO of Talent Vibe (M) Sdn Bhd.

In her session titled “From Posts to Purpose: Building Impactful Content & Personal Branding in the Digital Age”, she delivered more than just insights — she ignited a spark among students to rethink how they show up online with authenticity, strategy, and heart.

Ms. Dehviaalini highlighted the importance of setting clear goals for content, whether it’s to raise awareness, build connections, or encourage action. She also emphasized the need to understand your audience and create content that speaks to their needs. Rather than copying others, she encouraged students to bring fresh ideas and add value in the crowded digital space. Lastly, she explained how storytelling, not just facts and figures, can make a deeper emotional impact and help content stick.

Her energy and real-world strategies empowered students to move beyond just “posting” and start building digital identities that resonate, inspire, and make a difference.

Thank you, Ms. Dehviaalini, for showing what happens when passion meets purpose. The journey doesn’t end here — more inspiring sessions await!